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August 15, 2006

SES Wrapup

If you didn't make it out to SES San Jose last week, you missed it. Yup. It was another great conference, met a lot of great people, and had a lot of fun.

Our session on Landing Page Testing and Tuning was great. We filled the room again, and got some great feedback.

Perhaps the worst part was when the presentation laptop failed (for the 2nd or 3rd time) just before I was about to promote my new ebook, the first ever on testing and optimization. I guess they really mean it when they say no promotional talks during the speaking slots!

By the way, this is the new ebook that is getting rave reviews, and is sure to change the way you think about testing.

So back to SES. It was kinda hot in San Jose this year. Blame it on global warming, I guess. My friends in the S.F. area have been complaining all summer. I think they should just move to Salt Lake where I live where we complain EVERY summer.

Then the flight out was extra fun. Thursday was made up of me being transfixed by MSNBC showing the lines in the hub airports, and then waiting in the (usually 5 minute) line at San Jose for 1 hour. Overall, not too bad, but I missed the burger at the Expedia Bar and Grill this year.

The show itself was typical. I saw a couple great sessions, including a preview of the Panama platform from Yahoo. The best part of the whole week was the networking, nothing new there. Had fun with a bunch of customers, previous customers, and future customers. Not to mention friends, competitors, and new people I just met for the first time.

I had a great time sitting down with Dr. Ralph Wilson, of wilsonweb.com fame. I am going to be writing a couple articles for his newsletter as his "expert" columnist on site testing. Then got some dinner with my friend Matthew Roche of Offermatica fame. You might be thinking we compete with each other, but really we're both just Red Sox fans :)

Overall, a great trip!


Warm Regards,

Scott Miller, CEO

Author of "The ConversionLab.com," The worlds first "How to" guide to testing and optimization. Visit http://www.conversionlab.com/ for a special offer!

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